2020 TRD Package Overview
Toyota Racing Development – Making History Since 1979
Toyota recognized the principle of “what wins on Sunday, sells on Monday”, with race wins helping to build a global brand image of a winning brand. To help grow the success, Toyopet Seibi Co. Ltd. decided to change its moniker from TOSCO to Toyota Racing Development—and TRD was born. In 1979, Toyota Racing Development USA was founded and put in charge of improving production vehicles for greater performance.
TRD also supported Toyota’s racing interests across the globe in addition to producing a line of performance-oriented accessories for Toyota vehicles. This was a bold step that has benefited Toyota owners and racing enthusiasts around the world. From its humble beginnings as an aftermarket parts distributor and ‘speed shop’ in 1979, to one of the most accomplished and acclaimed engineering companies in the motorsport industry, it’s been remarkable and championship-filled journey for TRD USA.
Current TRD Models
- Avalon TRD
- Camry TRD
- 4Runner TRD
- RAV4 TRD
- Sequoia TRD
- Tacoma TRD
- Tundra TRD
2020 Toyota Avalon TRD
Starting at $43,255 MSRP*
Luxury meets performance with the dynamic Toyota Avalon TRD. Both eye-catching and performance-focused, matte black alloy TRD wheels help accent the massive 12.9-inch front brake rotors and red dual-piston front calipers for maximum stopping power. Precision handling comes from specialized TRD-tuned shocks, thicker underbody braces, and unique coil springs which lower the Avalon TRD’s ride height of 0.6 inches for a perfected center of gravity. Signature styling cues found on the exterior include a gloss-black front grille, aerodynamic TRD-tuned body kit with red pinstripes, and a rear spoiler. Once you step on the gas and unleash all 301 horsepower of its potent V6 engine, you’ll enjoy the aggressive sound of its cat-back dual exhaust accented by stainless-steel TRD exhaust tips. Inside the cabin, drivers will appreciate SofTex®-trimmed seats with red seatbelts, red stitching and fabric inserts, a red stitched TRD headrest logo, perforation and Ultrasuede accents.
2020 Toyota Camry TRD
Starting at $31,995 MSRP*
Continuing the legacy of the world’s most respected sedan, the Toyota Camry TRD represents a new era of race-inspired performance. You’ll stand out from the ordinary with distinctive styling cues which include a TRD aero-tuned body kit, unique pedestal rear spoiler, and a red TRD badge. Step inside the Camry TRD and you’ll be greeted by black sport SofTex®-trimmed seats with red accents scattered throughout the cabin to help remind you of the potent performance found beneath the hood. In addition to its impressive 301-horsepower V6 engine, the Camry TRD is engineered with performance-tuned coil springs, enhanced underbody bracing, TRD-tuned stock absorbers for responsive handling, and a distinctive TRD stainless-steel exhaust with a menacing growl.
2020 Toyota 4Runner TRD
Starting at $40,860 MSRP* (TRD Off-Road)
An icon both on and off the street, the Toyota 4Runner TRD Off Road and TRD Pro offer an impressive array of performance capabilities. From hauling your gear to crawling rocks, the 4Runner TRD Pro is always prepared for adventure. When your journey needs to go to the next level, its TRD-tuned FOX® shocks and front springs will help you get there and back home with ease. Its exclusive 17-inch wheels come wrapped in Nitto® Terra Grappler all-terrain tires for exceptional traction and on-road comfort. Bold black exterior accents, heritage front grille, and TRD badging help emphasize the tremendous off-road capabilities of the Toyota 4Runner TRD Pro.
2020 Toyota Tacoma TRD
Starting at $33,865 MSRP* (TRD Sport)
Forge your own path and conquer any obstacle with the impressive Toyota Tacoma TRD model range. Innovative features such as Multi-terrain Select, Crawl Control, and Hill Start Assist Control ensure that no trail is left unchallenged. Built for both work and play, the Tacoma offers an available V6 engine, 6-speed transmission, and 6,800-lb towing capacity to help you conquer the toughest tasks on your to-do list. Even when you are miles away from civilization, available interior amenities including a Smart Key System, power-adjustable driver’s seat, and Apple CarPlay® / Android Auto™ / Amazon Alexa compatibility help you enjoy the comforts of home. You’ll also have the option to equip your Tacoma with a variety of exclusive TRD accessories for a personalized look.
2020 Toyota Tundra TRD
Starting at $50,100 MSRP*
Thanks to its available 10,200-lb. towing capacity, in-bed deck rail system, and 38-gallon fuel tank – the Toyota Tundra is designed to perform at the worksite and on the weekend. With its tuned FOX® suspension, aluminum skid plate, forged BBS® wheels and much more, the Tundra TRD Pro is prepared to take you to places you never thought possible. The Tundra TRD Pro is powered by a standard i-FORCE 5.7L V8 and comes standard with massive four-piston, 13.9-inch front brake calipers to help keep its tremendous power under control at all times. Access all of your audio and navigation functionalities with ease with an 8-inch touch-screen display inside the Tundra.
*MSRP includes the Delivery, Processing, and Handling Fee of $955 for Cars (86, Avalon, Avalon HV, Camry, Camry HV, Corolla, Corolla HV, Corolla HB, Mirai, Prius, Prius Prime, Supra, Yaris HB, Yaris Sedan), $1,120 for Small/Medium Trucks, SUVs and Van (4Runner, C-HR, Highlander, Highlander HV, RAV4, RAV4 HV, Sienna, Tacoma), $1,325 for Large SUVs (Land Cruiser, Sequoia), and $1,595 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota’s charge for these services is called the “Delivery, Processing and Handling Fee” and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota’s overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally related equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC, and TX will be higher. The published prices do not apply to Puerto Rico and the U.S. Virgin Islands. Actual dealer price will vary.